Portrait of Oren Bar-Gill
Scholar portraitSource: Harvard Law School

Bar-Gill

Oren Bar-Gill

Legal scholar of contracts, behavioral economics, and consumer markets

behavioral law and economicsconsumer contractsconsumer finance

Official Source Note

The Berkman Klein Center states that Bar-Gill's scholarship focuses on the law and economics of contracts and contracting and lists Seduction by Contract among his publications.

Bar-Gill is included because his work shows how firms can design consumer contracts around limited attention, optimism, complexity, and misperception, making behavioral market failure central to consumer financial law and contract regulation.

Source: Berkman Klein Center for Internet and Society

Relevance to the Archive

Bar-Gill connects behavioral law and economics to market design: competition may exploit limited attention, optimism, or misunderstanding, so legal policy must ask when disclosure or product regulation can improve consumer choice.

Representative Contributions

  • Seduction by Contract (2012)
  • Consumer Contracts: Behavioral Economics vs. Neoclassical Economics (with Omri Ben-Shahar)
  • Making Credit Safer (with Elizabeth Warren)

Works Included Here